A PEEK INSIDE THE CREATION OF
Galactica Cosmetics
- Galactica Cosmetics is a groundbreaking and empowering black-owned brand that is revolutionizing the world of makeup. With a deep understanding of the diverse beauty needs and desires of bold women, Galactica Cosmetics offers a stunning range of makeup options that celebrate individuality, self-expression, and unapologetic confidence. heir product lineup includes an array of bold and vibrant shades, from intense and pigmented eyeshadows to daring lip colors and striking highlighters. By offering these daring options, Galactica Cosmetics empowers women to break free from societal expectations and unleash their inner confidence.
WHAT WE PROVIDED
Deliverables
- Brand Strategy and Development
Brand Collateral
- Emailers
- Thank You Cards
- Product Development
- Packaging
Scope of Work
Galactica Cosmetics is a black-owned brand providing bold makeup options for bold women. Their products are designed to make you look and feel your best, no matter the occasion. The aim of this brand development was to fully express their brand personality and ensure that their vision of bold branding came to light. We provided them with an eye-catching brand identity that would easily resonate with their ideal target audience while ensuring their vision of an intergalactic theme was included. Sedona Designs provided them with logos, branding, printed brand collateral, and packaging.
Understanding the significance of a strong brand identity in today's competitive market, Galactica Cosmetics approached us at Sedona Designs to help them fully express their unique brand personality. Collaborating closely with their team, we embarked on a transformative journey to create a captivating and cohesive brand that would resonate deeply with their target audience.
The primary goal of this brand development was to ensure that Galactica Cosmetics' vision of bold branding and an intergalactic theme was effectively conveyed in every aspect. To achieve this, we started by crafting an eye-catching logo that would instantly capture attention and embody the brand's essence. Our design team meticulously considered every detail, incorporating celestial elements, vibrant colors, and a sense of cosmic energy into the logo.
By working closely with Galactica Cosmetics, we were able to bring their vision to life and create a brand identity that resonated deeply with their ideal target audience. The result was an alluring and cohesive brand that exuded confidence, innovation, and a touch of celestial beauty. The eye-catching logos, stunning brand collateral, and captivating packaging all came together to form a cohesive and impactful representation of Galactica Cosmetics' bold personality and intergalactic theme.
The Execution
